Pants Or No Pants?

So now you’ve mustered up the courage to step in front of the camera and make a video, what are you going to record? What is your motivation? Are you more method or do you prefer the classical approach? Will SHAKESPEARE influence your delivery? Or perhaps you lean more toward the Monty Python style of public address?

These are all possibilities. You could make a really great video that delivers your message while slapping someone in the face with a dead fish. Remember the DEAD PARROT sketch? Nail someone’s old business plan to a perch and discuss whether it’s still alive or not. Riff off your favorite movies or TV shows. Pay homage to Jane Austen or Jim Butcher… but make the message work for YOUR web marketing needs.

The point is to pull out all the stops and let your creativity run naked down the street with its hands in the air while wearing a rainbow afro wig. Let it all hang out. Be as silly as you want to be. Embarrass yourself, your kids, your spouse. If you have to, you can put on the editor’s hat after you’ve got some meaty ideas.

Posted with this blog is our now famous (infamous?) Toilet Paper Valet video (and YES… it’s for a real client!). You saw how we let our creativity run wild while selling a toilet paper delivery system. There’s no reason you can’t amp up your video marketing strategies with something just as fun. Okay, you might want to keep your pants on unless you’ve got a world-class tush like mine (and can be as stiffly deadpan as Dr. Marc). But you get the idea.

Don’t rule out ANYTHING when it comes to your online video marketing. And remember: if you get too crazy, you can always erase the evidence and start from scratch.

Remember why you’re doing this? Because Google LOVES VIDEO and you want to exploit that fact for all it’s worth. You NEED to use video to grow your business and online brand. Because NOTHING is as effective as video when it comes to landing on that first page of search results. Just imagine if your nifty little video goes viral and more than 100,000 people see it. What could that mean to your life? Your business? Your bank account?

Creativity is the only way to get there. You don’t see videos of guys doing a voiceover to a PowerPoint presentation make the “Trending” list on Twitter, Google, or Yahoo. Nope. It’s all about letting your personality shine and showing people who you really are and what you stand for. With or without pants.

Do a remake of The Godfather using only sock puppets and a carrot? Why the heck not! Re-imagine Proust and stage the video with rubber chickens and party favors. Sounds good to me. Sell your latest product by putting on a pantomime horse outfit and doing a soft shoe. Can’t wait to see it!

You might get some guff (ooo, my mom loved that word!) from that voice inside your head, but don’t worry. When your inner critic starts to shut you down, that’s when you know you’re on to something. Be FREE. Have FUN. And don’t let the inner buzz kill dictate how to EXPRESS YOURSELF.

AWeber, the giant email-marketing company, invited Charlie to show people how to turn their online marketing on its head, attract more customers, engage prospects with video, and make more money. THIS has some of the rave reviews from that presentation at AWeber’s new corporate headquarters in Chalfont, PA – the largest crowd (as of this writing) ever attracted to one of their meetings. Click the link above to go see ALL of that information, including the video of the full presentation.

Discover how YOU can 1) Get Found, 2) Engage, and 3) Build Profitable, Automated Systems To Follow Up: THAT’s what Charlie does (for himself and for his clients). And watch this all the way to the end for a very special offer!

Charlie Seymour Jr is known for his creative, attention-grabbing, search-result-hogging videos – he is the Video-Crazed MBA Marketer. He combines animation, on-screen appearances, and teaching methods to DOMINATE your Google search results and then AUTOMATE all the follow up you receive. In this video, you see one of the styles of videos they create (there are MANY styles – this is only one).

Enjoy THIS video… then click the link to learn more:

Who is Charlie Seymour Jr?

Little did he know at the age of six, while sitting on the stage in his first theatrical production, that his business life would lead him to help professionals and executives profit from story telling through video marketing while creating their own legends online. Charlie brings his unique background, experience, and skill together to deliver exceptional marketing exposure for his clients.

Charlie knows in his heart how powerful video is. Not long after losing his father, he started a website,, so that his grandson would never grow up not knowing who Charlie is. When people run from a burning apartment or flooded home, they grab their photo albums to keep their memories alive, and that’s probably because their videos are now protected online. He’s one of FIVE generations in his family to direct at the same local theater and his passion outside of his career has been directing “rip your heart out” big musicals like Sweeney Todd, Evita, Cabaret, West Side Story, Follies, A Chorus Line, Hunchback of Notre Dame (which he wrote), and more.

He’s also an Award-Winning Video Producer and Still Photographer; Theater Director, Producer, Actor, Coach; Award-Winning Salesman; #1 Best-Selling Author; Long-time Glazer-Kennedy Student and Marketer; Speaker, Storyteller, Featured Guest in Webinars and Meetups; and oh, yes: he has an MBA from Wharton.

Charlie is not so easily defined. But the thread running through all his varied interests and activities can be summed up as this: Charlie uses online marketing with his passion for storytelling that calls people to action.

Even at an early age, Charlie created stories for people that others wanted to watch. He received his first camera (Brownie: remember them?) at age four and went on to become a professional photographer. He began his video career at age 11 at the side of Robert J. Kerr, the Dupont scientist (and community-theater director) who was a leading specialist in the creation of video tape at a time when a “home machine” weighed 37 pounds and you had to wind the tape from reel to reel. Charlie started directing 3-camera video recordings at age 11 and now regularly has up to five cameras running at the same time. He knows that videos are entertainment plus great information: THAT’S how to get people to watch!

Charlie knows how to get the most from you when creating videos. He appeared in his first main-stage production at age six and directed his first three-act play in 7th grade. He performed in at least one play or musical a year through his college years, founding the student-musical-theater group, Torn Ticket, at Tufts University in 1971, for which he received an Alumni Service Citation. And he wrote and directed The Hunchback of Notre Dame as a major musical with New York composer, Neil Radisch. Charlie then started his own Video and Still-Photography Business in 2000, creating several award-winning, feature-length videos in addition to the Bar Mitzvah, Bat Mitzvah, Wedding, Family Portrait, and Theater photography he became so well known for.

Charlie specializes in documentary-style video stories: they range from 90-minute stories about a Habitat for Humanity house-building project, high school senior class, state championship football team, or a local band to 5-minute shorts that paint a profile of a local business person. His creative storytelling on video has flipped him upside down to show that he “sees the world in a different way,” put a dream sequence into an iPad-case-demonstration video for PLUSMotif, put his audience into the fire and molten-lead crystal for world-famous crystal designer Peter Yenawine. Clearly he can bring a different viewpoint to YOUR story too.

And he’s known for his many on-location interviews where he is able to draw out clients’ expertise, warmth, and personality, elevating their status for the viewing public. You don’t get “the same look that everyone else gets” when Charlie does an interview with you – you get a unique, well-crafted story that tells people why they should work with you. And if you need a short Welcome Video for your website, he knows how to create that as well.

But Charlie brings more than his creativity and shiny-headed good looks to the table. In real estate, he generated $247,368,657.97 in personal sales and more than $1 billion through his marketing leadership skills, being named the Top Salesman in all of Philadelphia; he ran professional theaters in Princeton, NJ and St. Louis, MO; he operated his own photography/video production company; and he continues to consult about (and use) Web 2.0 technology (especially video production, YouTube, LinkedIn, Traffic Geyser, blogging, podcasting, Facebook, WordPress, and Twitter); he directed musical theater (in his “spare” time).

A Boomer himself, Charlie recently spent time studying the buying habits of his generation leading to the insight that, “We’ve gone from Success To Significance in what drives us. We have the things and now want to be sure to leave our mark ON the world (and on at least one other person IN this world). We need to get our stories out, to profit others and ourselves.” He embodies that for himself as well as his clients.

Charlie has two beautiful, talented, and grown daughters (Stacie and Liz), a son-in-law (Chris), a grandson (Beckett), and new granddaughter (Isabel) who enrich his life in everything they do. He lives outside of Philadelphia in Wallingford, PA USA with his wife, Pam, a cat, a dog, 7 computers, and 8 cameras!

What’s Next?

The easiest thing to do is drop me a short email, let me know you’ve been throughout this website and then suggest a few times when you’ll be available to chat by phone. No pressure, no obligation: just chat. Let’s see if what I do is a good fit for you and your business, too.

Click the button here to send me a short email. Tell me what you’re trying to do and how you feel I can help.

Then we’ll chat. Lay out a plan. Aim you in the right direction and then have YOU do the marketing or ask ME to do it.

Now. Before it’s too late. Click the Connect Today button to get to an email form now.

Connect Today


Pants Or No Pants?




Leave a Reply

Your email address will not be published. Required fields are marked *