Own The Web With Video Marketing
By Charlie Seymour Jr
Do you ever wonder how those websites turn up on the first page of a Google search? (or any search for that matter.)
It’s all about CONTENT and KEYWORDS. If you have the world’s best website, but no one can find it, you’re sort of spinning your wheels, aren’t you? One of the best ways to get found is with VIDEO.
A few years ago, Google bought YouTube for what seemed like an obscene amount of money. So now, when someone puts a video on YouTube, Google pays attention. More attention than an article by itself. More attention than an article with pictures. In Google’s eyes, nothing can compete with video.
Google LOVES video and has been sending it to the front of the line. Google wants you to visit YouTube to watch the clips that are there because they make money when you do. So play it smart and take advantage of this unholy relationship. Record some videos, put them all over the Internet (including YouTube) and watch Google push your business to the first page of results (well… when you know what you’re doing, of course!).
You will own those keyword searches by the CLEVER and ENGAGING use of VIDEO. Web video marketing is one of the most effective, if not THE MOST EFFECTIVE, ways to get your brand recognized. You can use it as a way to trump the competition, as a effective shield against an attack against your brand, and you can use it to advertise.
You don’t want to stand out in a crowd, you want to GET OUT of the Crowd itself, stand alone, and attract a crowd to you. Did you see how effective the videos for Sir Speedy were? Just a few videos helped that business stand apart from it’s namesake in the midwest.
Dr. Marc not only conducted an interview, but also helped establish the image of Sir Speedy’s Drew Haney as separate from the Berwyn Illinois branch. People got to see Drew in the interview and he’s now firmly entrenched in everyone’s mind as the proprietor of the Berwyn PENNSYLVANIA Sir Speedy.
Drew has already seen positive results from hiring The Video Marketing Guys to handle his web video marketing.
The same video marketing technique can work for YOUR business, too! Jot down a few questions and get someone to interview you. Since you know the questions in advance, you’ll have some creative and helpful answers ready to go. Being interviewed gives you CREDIBILITY. It’s simply another video marketing tool that you should take advantage of in order to DOMINATE those search engines. An interview is a terrific way to get your web video moved to the front of the results page.
And that’s just ONE of the techniques you can use to amp up your online video marketing to grab that first page of search results by the scruff of the neck. Why settle for anything less than the first page of results? VIDEO MARKETING STRATEGIES can and do get you the most bang for your marketing buck.
jvAlert Live is held around the country with marketing superstars sharing their best information. Ken McArthur, the best-selling author of IMPACT created this presentation series. Click the link above to go see ALL of that information, including the video of the full presentation.
Discover how YOU can 1) Get Found, 2) Engage, and 3) Build Profitable, Automated Systems To Follow Up: THAT’s what Charlie does (for himself and his clients). And watch this all the way to the end for a very special offer!
Who is Charlie Seymour Jr?
Little did he know at the age of six, while sitting on the stage in his first theatrical production, that his business life would lead him to help professionals and executives profit from story telling through video marketing while creating their own legends online. Charlie brings his unique background, experience, and skill together to deliver exceptional marketing exposure for his clients.
Charlie knows in his heart how powerful video is. Not long after losing his father, he started a website, LessonsFromMyGrandson.com, so that his grandson would never grow up not knowing who Charlie is. When people run from a burning apartment or flooded home, they grab their photo albums to keep their memories alive, and that’s probably because their videos are now protected online. He’s one of FIVE generations in his family to direct at the same local theater and his passion outside of his career has been directing “rip your heart out” big musicals like Sweeney Todd, Evita, Cabaret, West Side Story, Follies, A Chorus Line, Hunchback of Notre Dame (which he wrote), and more.
He’s also an Award-Winning Video Producer and Still Photographer; Theater Director, Producer, Actor, Coach; Award-Winning Salesman; #1 Best-Selling Author; Long-time Glazer-Kennedy Student and Marketer; Speaker, Storyteller, Featured Guest in Webinars and Meetups; and oh, yes: he has an MBA from Wharton.
Charlie is not so easily defined. But the thread running through all his varied interests and activities can be summed up as this: Charlie uses online marketing with his passion for storytelling that calls people to action.
Even at an early age, Charlie created stories for people that others wanted to watch. He received his first camera (Brownie: remember them?) at age four and went on to become a professional photographer. He began his video career at age 11 at the side of Robert J. Kerr, the Dupont scientist (and community-theater director) who was a leading specialist in the creation of video tape at a time when a “home machine” weighed 37 pounds and you had to wind the tape from reel to reel. Charlie started directing 3-camera video recordings at age 11 and now regularly has up to five cameras running at the same time. He knows that videos are entertainment plus great information: THAT’S how to get people to watch!
Charlie knows how to get the most from you when creating videos. He appeared in his first main-stage production at age six and directed his first three-act play in 7th grade. He performed in at least one play or musical a year through his college years, founding the student-musical-theater group, Torn Ticket, at Tufts University in 1971, for which he received an Alumni Service Citation. And he wrote and directed The Hunchback of Notre Dame as a major musical with New York composer, Neil Radisch. Charlie then started his own Video and Still-Photography Business in 2000, creating several award-winning, feature-length videos in addition to the Bar Mitzvah, Bat Mitzvah, Wedding, Family Portrait, and Theater photography he became so well known for.
Charlie specializes in documentary-style video stories: they range from 90-minute stories about a Habitat for Humanity house-building project, high school senior class, state championship football team, or a local band to 5-minute shorts that paint a profile of a local business person. His creative storytelling on video has flipped him upside down to show that he “sees the world in a different way,” put a dream sequence into an iPad-case-demonstration video for PLUSMotif, put his audience into the fire and molten-lead crystal for world-famous crystal designer Peter Yenawine. Clearly he can bring a different viewpoint to YOUR story too.
And he’s known for his many on-location interviews where he is able to draw out clients’ expertise, warmth, and personality, elevating their status for the viewing public. You don’t get “the same look that everyone else gets” when Charlie does an interview with you – you get a unique, well-crafted story that tells people why they should work with you. And if you need a short Welcome Video for your website, he knows how to create that as well.
But Charlie brings more than his creativity and shiny-headed good looks to the table. In real estate, he generated $247,368,657.97 in personal sales and more than $1 billion through his marketing leadership skills, being named the Top Salesman in all of Philadelphia; he ran professional theaters in Princeton, NJ and St. Louis, MO; he operated his own photography/video production company; and he continues to consult about (and use) Web 2.0 technology (especially video production, YouTube, LinkedIn, Traffic Geyser, blogging, podcasting, Facebook, WordPress, and Twitter); he directed musical theater (in his “spare” time).
A Boomer himself, Charlie recently spent time studying the buying habits of his generation leading to the insight that, “We’ve gone from Success To Significance in what drives us. We have the things and now want to be sure to leave our mark ON the world (and on at least one other person IN this world). We need to get our stories out, to profit others and ourselves.” He embodies that for himself as well as his clients.
Charlie has two beautiful, talented, and grown daughters (Stacie and Liz), a son-in-law (Chris), a grandson (Beckett), and new granddaughter (Isabel) who enrich his life in everything they do. He lives outside of Philadelphia in Wallingford, PA USA with his wife, Pam, a cat, a dog, 7 computers, and 8 cameras!
The easiest thing to do is drop me a short email, let me know you’ve been throughout this website and then suggest a few times when you’ll be available to chat by phone. No pressure, no obligation: just chat. Let’s see if what I do is a good fit for you and your business, too.
Click the button here to send me a short email. Tell me what you’re trying to do and how you feel I can help.
Then we’ll chat. Lay out a plan. Aim you in the right direction and then have YOU do the marketing or ask ME to do it.
Now. Before it’s too late. Click the Connect Today button to get to an email form now.